Services such as Javelin Marketing’s ProspectMatch can assist in generating more income as they free a financial planner from tedious, time consuming work and allow more face-to-face interaction with clients. The more sessions that an advisor spends with clients, the more faith he or she can build with them. As clients begin to trust and depend on a financial professional, his or her reputation improves, generating referrals. Also, the more time that an advisor has available for clients, the more profit he can generate from paying customers.
As a simple test to demonstrate the efficacy of lead services, calculate your hourly wage by dividing the average amount you make in a week by the average number of hours that you put into the job. Is this number what you expected? Do you want a higher wage and a greater income? The best way to start is by outsourcing your tasks to people who you can pay to perform them for less than you currently make per hour. By hiring a secretary to schedule appointments and perform clerical tasks, you can free hours each day for work with clients. These hours generate enough extra income to cover a secretary’s salary while securing a larger annual income.
You may then apply the same philosophy to generating leads. How much time do you spend scouting out new clients? If you were busy with clients during that time, how much extra income would you claim? In general, how much does each new client cost when you consider your hourly wage and the number of customers you find in the span of an hour? ProspectMatch and other lead generating services provide contact information and specific interests for individuals who have already sought financial assistance for a small fee per potential client. If this fee is less than your time costs, a lead generation service can boost your profitability and save you from hours of dull, arduous work.
As a simple test to demonstrate the efficacy of lead services, calculate your hourly wage by dividing the average amount you make in a week by the average number of hours that you put into the job. Is this number what you expected? Do you want a higher wage and a greater income? The best way to start is by outsourcing your tasks to people who you can pay to perform them for less than you currently make per hour. By hiring a secretary to schedule appointments and perform clerical tasks, you can free hours each day for work with clients. These hours generate enough extra income to cover a secretary’s salary while securing a larger annual income.
You may then apply the same philosophy to generating leads. How much time do you spend scouting out new clients? If you were busy with clients during that time, how much extra income would you claim? In general, how much does each new client cost when you consider your hourly wage and the number of customers you find in the span of an hour? ProspectMatch and other lead generating services provide contact information and specific interests for individuals who have already sought financial assistance for a small fee per potential client. If this fee is less than your time costs, a lead generation service can boost your profitability and save you from hours of dull, arduous work.
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